Jason Downie

Chief Revenue Officer of RAISING Making Science

Jason Downie is the Global Chief Revenue Officer of RAISING, the technology division of Making Science. RAISING combines the company’s business expertise with data science to develop advanced AI-based solutions – including flagship technology ad-machina, which uses generative AI to automate the creation and multi-platform activation of personalized ads and produce dynamic creatives in real time. Jason is a seasoned marketing professional with a background in strategy, digital transformation, and entrepreneurship. His career highlights include leadership roles at Google, Lotame, and Bain & Company, where he successfully drove global sales initiatives for Fortune 1000 clients.

Day 2: April 8th, 2025

11:15 AM INNOVATION WORKSHOP: Boost Bookings by 90% with AI-Powered Creative & Performance Strategies

The travel industry is shifting from traditional targeting to AI-driven creative intelligence. Learn how Applied AI optimizes campaigns in real time, adapting creative assets for high-performing, hyper-personalized ads. Discover how global brands achieved a 91% sales increase and 25% lower cost per booking with AI hyper-personalized and creative ads.

Scaling campaigns with real-time AI optimization
Enhancing ad performance through creative adaptation
Understanding Embedded vs. Applied AI in practice
Maintaining brand control while staying ahead in a competitive market

Check out the incredible speaker line-up to see who will be joining Jason.

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