Pratibha Salwan

Executive Vice President and Global Head - Travel AIonOS

Pratibha Salwan is a transformative executive with 30 years of leadership in consulting and outsourcing, specializing in Travel, Transportation, Hospitality, and Logistics (TTHL). She partners with global clients to drive strategic business outcomes, accelerating growth through innovation, operational excellence, and digital transformation. With deep expertise in working with global clients, she is instrumental in reshaping enterprises, optimizing efficiencies, and delivering sustained competitive advantage.

Day 1: April 7th, 2025

4:50 PM INNOVATION WORKSHOP: Reimagining Travel with Agentic AI

Imagine a workforce where AI is a true IntelliMate—human-centered, deeply knowledgeable, and acts like a trusted collaborator. Agentic AI is transforming travel and OTAs, enhancing customer experiences, optimizing operations, and improving efficiency.

From smart agents in customer support anticipating traveler needs to AI-powered assistants streamlining bookings, pricing, and fraud detection, this session will dive into real-world applications and seamless AI integration for sustainable growth. Gain insights into:

Personalizing interactions and anticipating traveler needs with AI IntelliMates
Enhancing front, middle, and back-office operations with Agentic AI
Insights from leading travel and OTA brands leveraging AI for efficiency and growth

Check out the incredible speaker line-up to see who will be joining Pratibha.

Download The Latest Agenda